MARY YOUNG was founded in 2014 by none other than Mary Young, who wanted to fill the gap in the intimates market and empower women with different body types. While doing her fourth-year fashion thesis in university, she noticed a gap in the market for comfortable lingerie with minimal designs that can be worn for every occasion. She then set out to design a small collection of lingerie with no underwire, padding or reshaping aspects — focusing on the natural woman’s body and celebrating every curve. And that’s exactly what she did. After presenting the collection and receiving positive feedback from peers and the industry, she decided to turn her idea into a business, and MARY YOUNG was born. Now, we offer lifestyle lingerie and lounge pieces — think the traditional ‘to wear for your partner’ designs blended with everyday, ‘boring’, functional underwear. Every garment is designed with comfort in mind with the use of rayon from organic bamboo material, soft mesh and custom elastics to encourage appreciation of the natural shape. Our garments are designed to fit seamlessly into your wardrobe giving you confidence from the top of the morning throughout the day into your evening. To bring the conversation from URL to IRL, we launched the Self Love Club to open up the dialogue within our community to focus on self love and acceptance. Learn more here! We have one mission: to create ethically made garments that are comfortable for you and only you. Ditch the underwire and try one of our soft cup bras.